Media coverage Articles

Media Coverage

Targeting AI use cases

Mar 26 2024

Media Coverage

Unlocking the potential of omnichannel

Feb 16 2024

Media Coverage

The keys to building AI-enabled commercial operations

Feb 16 2024

Media Coverage

AI and the pharma field sales force: Two scenarios

Dec 08 2023

Media Coverage

Transforming the patient hub

Dec 08 2023

Media Coverage

To build AI maturity, start with quick wins

Nov 08 2023

Media Coverage

Improving commercial efforts aimed at health systems

May 19 2023

Media Coverage

Innovative models that could change the role of PBMs in health care

Apr 03 2023

Media Coverage

Combining analytics and local insights for personalized omnichannel marketing

Mar 30 2023

Media Coverage

Rohit Gupta and David Laros on price transparency, commercial effectiveness, and patient engagement

Feb 17 2023

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Rohit Gupta on adding long-term incentives to the compensation stack

Jan 17 2023

Media Coverage

How to improve omnichannel coordination

Jan 10 2023

Media Coverage

Kyle Mauch and Mai Sasaki Wendland on reporting UX strategies

Dec 16 2022

Media Coverage

Huan Tan on the value of machine learning in customer targeting

Dec 08 2022

Media Coverage

Rohit Gupta on how health care consolidation impacts pharma commercial strategies

Sep 21 2022

Media Coverage

Dennis Fournogerakis and Nathaniel Swenson on CAR T product launches

Jun 14 2022