Advanced analytics and AI
Win trust, scale faster, and deliver AI your stakeholders understand, trust, and actually use
How we help
Fragmented data, generic tools, and opaque models can stall progress. We make AI work by ensuring data is ready, use cases are prioritized, solutions are explainable, and outputs fit real-world life sciences workflows.
Design a scalable AI roadmap
- Opportunity mapping and prioritization
- Scalable pilot and roadmap planning
- Cross-functional stakeholder alignment
- Business-aligned use case selection
Build resilient, contextual models
- Data harmonization and contextualization
- Explainable model and algorithm design
- Therapeutic-tuned ML, NLP, and GenAI
- Infrastructure and workflow integration
Drive team trust and uptake
- Human-centered design and usability
- Workflow embedding and tool integration
- Change management and training
- Performance tracking and optimization
Strategy
Data and Analytics
Technology
Execution
The Beghou Arc Platform
The modern commercialization platform - configurable to your situation, grounded in data excellence and life sciences best practices.
Start with your need. Connect to anything. Evolve on your terms.

Proven outcomes for life sciences teams
Beghou’s deep understanding of our business needs, coupled with their proactive approach, has made them a trusted partner and thought leader in our organization.![]()
What it looks like in action
We drive commercialization that works. How we do that always depends on you, your patients, and your business, but these are a few of our use cases.
AI in medical affairs
Using our AI solutions, we help you turn MSL notes, HCP feedback, and scientific data into actionable intelligence faster, so you and your teams can focus on insights and strategy.
- 24/7, on-demand access via AI chatbots and conversational AI
- AI-driven KOL identification, profiling, ranking, and mapping
- Comprehensive dashboards of feedback and topic trends
- NLP to monitor scientific sentiment about products or therapeutic areas

AI in omnichannel
We help you streamline content creation, optimize discoverability, and tailor messaging to HCP preferences while staying on brand and ensuring compliant delivery.
- AI-driven tagging for discoverable, reusable marketing content
- Rapid creation of compliant, accurate marketing and medical content
- Alignment of content and audience to drive personalized HCP engagement
- MLR agents that pre-screen content, flag risks, and suggest revisions

AI in commercial operations
We can help you find what works for your field force. Our AI tools assist with optimizing incentives, personalizing outreach, and identifying strategies to keep your field force motivated.
- AI-powered assistant that helps design effective incentive compensation plans
- Continuous call plan optimization based on HCP behaviors and preferences
- Scenario-driven intelligence to enhance territory alignment
- GenAI-enabled performance assessments and coaching recommendations

AI in competitive intelligence
Robust insights enable confident, informed decisions in a fast-moving market. We blend classic competitive intelligence with social insights to help you access a complete picture of competitor strategies and actions.
- New product feasibility and analyses based on global pipeline intelligence
- Smarter portfolio planning by tracking competitors, regulatory decisions, and deals
- Brand performance insights from sentiment, market trend, and competitor analysis
- Enhanced customer engagement based on digital trends and engagement patterns

AI in compliance and risk management
Successful compliance oversight identifies critical risks, avoiding intervention delays and regulatory exposure. Our governance-focused AI flags risks early, supports MLR and field teams, and reduces compliance threats.
- Automated compliance review of sales force and MSL notes
- Secondary check of MLR reviews for greater peace of mind
- Monitoring that detects compliance risks and issues real-time alerts
- GenAI-driven generation of regulatory-ready narratives

Our approach
Unlike other vendors, we don't stop at the model. We help you make AI work in the wild, so your teams adopt it, your systems support it, and your strategy benefits from it.
Grounded in org strategy and realities
We anchor AI in business strategy - prioritizing high-impact, low-complexity use cases first, then scaling smart through our proven impact-complexity framework.
Transparent, AI-ready data infrastructure
We build rigorous, connected data foundations and transparent models that teams can trust.
Our solutions scale with your business, integrate structured and unstructured data, and support real-world life sciences workflows.
Built for therapeutic and brand context
We structure AI solutions around therapeutic ontologies that contextualize clinical, behavioral, and access data - capturing the real-world nuances of each brand, therapy, and patient journey.
Accountability through last-mile execution
We don't just build and hand off.
From early opportunity mapping to post-launch performance tuning, our teams stay involved to ensure solutions are adopted, deliver ROI, and grow with your organization.
Meet our team
When you team up with Beghou on advanced analytics and AI projects, you'll work directly with one of our expert Partners. Each one has years of experience and deep knowledge of the area, so you're in good hands for the long run.

Amish Dhanani
Partner

Pradeepta Mishra
VP, AI Innovation
Pradeepta Mishra is a distinguished AI leader with more than 20 years of experience in Applied AI, Deep Learning, NLP, Computer Vision and Data Science. He is known for his cutting-edge contributions to AI-driven product development across industries and is passionate about creating practical Explainable AI solutions. Pradeepta has been named a 40Under40 Data Scientist in both 2019 and 2020, who filed 17 patents (6 granted), and has authored 11 books published in Japanese, Spanish and English. He is a TEDx speaker, startup advisor, and AI/ML trainer and serves as a visiting faculty at leading academic institutions including the Indian Institutes of Technology (IITs) and Indian Institutes of Management (IIMs). Pradeepta is pursuing a Ph.D. in AI at REVA University and holds a bachelor’s and master’s degree in economics from Utkal University.

Dan Schulman
Partner
Dan Schulman has more than 15 years of experience working with life sciences clients on commercial analytics, incentive compensation, sales force size and structure, forecasting, business intelligence reporting, and data management. He is based in the firm’s San Francisco office. Dan earned bachelor’s degrees in both sociology and mathematical methods in the social sciences from Northwestern University.
Resources and insights
From POC to production: navigating GenAI implementation in life sciences
Utilizing AI-powered predictive analytics to enable targeted customer and patient engagement strategies
GenAI implementation in life sciences: strategies to ensure adoption
Make your AI work
Reach out to pressure-test your roadmap with our feasibility and adoption framework - we can provide guidance on where to start or how to scale more effectively.