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Advanced analytics and AI

Win trust, scale faster, and deliver AI your stakeholders understand, trust, and actually use

How we help

Fragmented data, generic tools, and opaque models can stall progress. We make AI work by ensuring data is ready, use cases are prioritized, solutions are explainable, and outputs fit real-world life sciences workflows.

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Design a scalable AI roadmap

  • Opportunity mapping and prioritization
  • Scalable pilot and roadmap planning
  • Cross-functional stakeholder alignment
  • Business-aligned use case selection

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Build resilient, contextual models

  • Data harmonization and contextualization
  • Explainable model and algorithm design
  • Therapeutic-tuned ML, NLP, and GenAI
  • Infrastructure and workflow integration
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Drive team trust and uptake

  • Human-centered design and usability
  • Workflow embedding and tool integration
  • Change management and training
  • Performance tracking and optimization

Strategy

Data and Analytics

Technology

Execution

The Beghou Arc Platform

 

The modern commercialization platform - configurable to your situation, grounded in data excellence and life sciences best practices.

 

Start with your need. Connect to anything. Evolve on your terms.

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Proven outcomes for life sciences teams

What it looks like in action

We drive commercialization that works. How we do that always depends on you, your patients, and your business, but these are a few of our use cases.

AI in medical affairs

Using our AI solutions, we help you turn MSL notes, HCP feedback, and scientific data into actionable intelligence faster, so you and your teams can focus on insights and strategy. 

  • 24/7, on-demand access via AI chatbots and conversational AI
  • AI-driven KOL identification, profiling, ranking, and mapping
  • Comprehensive dashboards of feedback and topic trends
  • NLP to monitor scientific sentiment about products or therapeutic areas

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AI in omnichannel

We help you streamline content creation, optimize discoverability, and tailor messaging to HCP preferences while staying on brand and ensuring compliant delivery.

  • AI-driven tagging for discoverable, reusable marketing content
  • Rapid creation of compliant, accurate marketing and medical content
  • Alignment of content and audience to drive personalized HCP engagement
  • MLR agents that pre-screen content, flag risks, and suggest revisions

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AI in commercial operations

We can help you find what works for your field force. Our AI tools assist with optimizing incentives, personalizing outreach, and identifying strategies to keep your field force motivated.

  • AI-powered assistant that helps design effective incentive compensation plans
  • Continuous call plan optimization based on HCP behaviors and preferences
  • Scenario-driven intelligence to enhance territory alignment
  • GenAI-enabled performance assessments and coaching recommendations

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AI in competitive intelligence

Robust insights enable confident, informed decisions in a fast-moving market. We blend classic competitive intelligence with social insights to help you access a complete picture of competitor strategies and actions.

  • New product feasibility and analyses based on global pipeline intelligence
  • Smarter portfolio planning by tracking competitors, regulatory decisions, and deals
  • Brand performance insights from sentiment, market trend, and competitor analysis
  • Enhanced customer engagement based on digital trends and engagement patterns

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AI in compliance and risk management

Successful compliance oversight identifies critical risks, avoiding intervention delays and regulatory exposure. Our governance-focused AI flags risks early, supports MLR and field teams, and reduces compliance threats.

  • Automated compliance review of sales force and MSL notes
  • Secondary check of MLR reviews for greater peace of mind
  • Monitoring that detects compliance risks and issues real-time alerts
  • GenAI-driven generation of regulatory-ready narratives
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Our approach

Unlike other vendors, we don't stop at the model. We help you make AI work in the wild, so your teams adopt it, your systems support it, and your strategy benefits from it.

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Grounded in org strategy and realities

We anchor AI in business strategy - prioritizing high-impact, low-complexity use cases first, then scaling smart through our proven impact-complexity framework.

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Transparent, AI-ready data infrastructure

We build rigorous, connected data foundations and transparent models that teams can trust. 

Our solutions scale with your business, integrate structured and unstructured data, and support real-world life sciences workflows.

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Built for therapeutic and brand context

We structure AI solutions around therapeutic ontologies that contextualize clinical, behavioral, and access data - capturing the real-world nuances of each brand, therapy, and patient journey.

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Accountability through last-mile execution

We don't just build and hand off. 

From early opportunity mapping to post-launch performance tuning, our teams stay involved to ensure solutions are adopted, deliver ROI, and grow with your organization.

Meet our team

When you team up with Beghou on advanced analytics and AI projects, you'll work directly with one of our expert Partners. Each one has years of experience and deep knowledge of the area, so you're in good hands for the long run.

Amish Dhanani

Amish Dhanani

Partner

Pradeepta Mishra

Pradeepta Mishra

VP, AI Innovation

Dan Schulman

Dan Schulman

Partner

Resources and insights

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From POC to production: navigating GenAI implementation in life sciences


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Utilizing AI-powered predictive analytics to enable targeted customer and patient engagement strategies

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GenAI implementation in life sciences: strategies to ensure adoption

Make your AI work

Reach out to pressure-test your roadmap with our feasibility and adoption framework - we can provide guidance on where to start or how to scale more effectively.